威廉布魯酒店管理學院旅游管理本科專業_學一個專業_看整個世界!

威廉布魯酒店管理學院旅游管理本科專業 學一個專業 看整個世界!，相信這個問題是許多正在準備留學的同學關心的一個問題，那么下面小編就來和大家說一說，感興趣的您趕緊往下了解吧。

Bachelor of Business (Tourism Management)

旅游管理商務學士學位解釋游客經濟背后的概念，以及它如何影響其他組成全球旅游業的業務。旅游管理學位提供了必要的知識和技能來管理有利可圖的旅游項目。完成后，你將準備好開始在世界各地的旅游行業工作。

課程設置：

Year 1

Business Communications | BIZ101

Introduction to Tourism, Hospitality and Events | THE101

Restaurant Operations 1 | ROP101

Understanding People and Organisations | BIZ102

Place, Culture and Destination Management | PCD101

Customer Experience Management | BIZ104

Marketing Fundamentals | MKT101A

The Tourist Experience | TTE101

Year 2

Accounting for Decision Making | BIZ201

Industry Practicum 1 | INP201

The Business Environment | BIZ202

Industry Practicum 2 | INP202

Product Distribution and Revenue Management | PDR201

Global Innovations and Trends in Tourism and Hospitality | GIT201

Project Management in Tourism | PMT201

Year 3

Organisational Creativity and Innovation | BIZ301

Tourism Entrepreneurship - TOUR@SIM | TET301

Tourism Strategy, Planning and Policy | TSP301

Ethics and Sustainability | MGT301A

Risk and Crisis Management | RCM301

Sustainability and Resource Management | SRM301

Electives

Consumer Behaviour | MKG102

Front Office Operations | FOO101

Exploring Gastronomy | EGY101

Introduction to Events | EVN101

Event Concepts and Design | EVT101A

Integrated Marketing Communications | MKT103A

Introduction to Sport Management | SPO101

Sports Marketing | SPO102

Introduction to Entrepreneurship | ENT101

Venture Ideation | ENT102

Restaurant Operations 2 | ROP201

Food and Beverage Management | HOS203A

Event Management and Operations | EVT201A

Event Venue Management | EVT207A

Event Financing and Sponsorship | EVN203

Marketing and Audience Research | MKT202A

Business-2-Business Marketing | MKG201

Digital Marketing Communications | MKG203

Tour Operations | TOU202A

Managing Sports Facilities | SPO203

Sales and Negotiation Strategies | ENT201

Entrepreneurial Financing | ENT202

Marketing for Entrepreneurs | ENT203

Resort and Spa Management | HOS302A

Wine and Beverage Management | WBM301

Airline Management | TOU303A

Destinations Management | TOU302A

Hospitality Entrepreneurship - HOTS | HOT301

Planning and Designing Hospitality Venues | PDH301

Events Policy and Strategy | EVN301

MGT302A Strategic Management

Marketing Strategy | MKT301A

入學要求：

澳大利亞十二年級或同等學歷

學術雅思6.0(不低于5.5分)或同等成績

職業前景：

適合在該領域尋求管理職業的人士。商務學士(旅游管理)將裝備你的知識和技能，以開發和管理令人興奮的旅游經驗，在行業的各種角色。

旅游管理課程學生

職業道路

目的地營銷經理

業務經理

政府旅游政策顧問

客戶關系經理

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